The EURAM “Managing Sport” SIG aims to:

  • Promote research and education in the fields of sports business and management in Europe, with special emphasis on international comparisons;
  • Foster an understanding of the role of professionalisation and commercialisation of sport on European economy and society;
  • Encourage the exchange of research results, practical experience, and ideas by organising the annual EURAM track, facilitating symposia, workshops and other academic meetings for and on behalf of its members and affiliated institutions;
  • Support the development of international research collaborations with other Academies of Management and Sports Management Associations;
  • Disseminate research results through a variety of channels.



Mathieu Winand (LUNEX University, Luxembourg), SIG Chair

Anna Gerke (Audencia Business School, France) This email address is being protected from spambots. You need JavaScript enabled to view it. Programme Chair

Christofer Laurell (Stockholm Business School, Sweden) This email address is being protected from spambots. You need JavaScript enabled to view it. Communications Officer


GT 08_00 Managing Sport General Track

The EURAM general track on ‘Managing Sport’ seeks to gain a deeper understanding of the unique development in sports, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalisation, and commercialisation. The track aims to cover all management functions and welcomes papers that address a range of topics related to sporting issues and particularities of the management of sport organisations, including human resources and voluntarism, sport facility management, professional sport clubs, sport finance and sport economics, sport sponsorship and branding, fans and spectators in sport, equality and diversity in sport.



ST 08_01 Sport Governance

For the last decade, sports governance has developed into a considerable field of research, and has raised interest of many researchers and practitioners worldwide, advancing knowledge and best practices in sport organisations. Sports Governance is understood as the exercise of power within sports organisations or (inter)national sport systems which provides the structure through which these organisations or systems are controlled, directed and regulated. We invite empirical and theoretical contributions that develop a critical analysis of sport governance and/or practical application of good governance principles on a range of different theoretical and methodological approaches.


ST08_02 Sport Events and Tourism

The proposed topic “Sport Events and Tourism” at EURAM aims to examine the nature and scope of event management studies and related disciplines by demonstrating what is unique and challenging about event management. We further would like to address comparative and cross-disciplinary studies by drawing on existing conceptual models, event-related literature, and practical experience in the field. Empirical and theoretical contributions that elaborate on event management drawing on a range of different theoretical and methodological approaches are invited.




T08_03   Sport Innovation and Digitalisation

Innovation is the new combination of resources to develop something new in the form of a product, process, service, technology, material, design, organisational structure, management practice or combination of those. Innovation in sport may help improving individual performance, organizational effectiveness, and society well-being. Digitalisation is an important aspect of sport innovation since many innovations in sport are based on digital innovation (e.g., smart phone applications, wearable devices,...). The aim of this track is to introduce a wide view of sport innovation as a means to create value in the sports context. This track focuses on research that studies antcedents, consequences, and the process of innovation in sport. Research on innovation in sport based on digialisation and beyond is welcome. Sport is widely defined as any physical activity beyond basal level through casual or organised participation aiming at improved fitness and mental well-being but also the formation of social relationships and competitive results. This track aims at developing sport innovation as a stream of research in the sport management area.




 EURAM 2018 Local Organising Team:

This email address is being protected from spambots. You need JavaScript enabled to view it.

The address of the conference venue is University of Iceland,

Sæmundargata 2, 101 Reykjavík, 

Ssn: 600169-2039